Last week we mentioned using beta testing as a way to find direction and course correct when we’re learning how to price our services in the fitness industry. Today our work in we’re breaking down the mighty beta for fitness professionals. I’m going to share how to use 5 beta launch lessons to build your fitness business from the ground up. Even if you aren’t a fit pro this is interesting because you might be on the other end of a beta program sometime and it applies in other areas of business as well.

Knowing the value of what you offer and how to price it in the fitness industry is probably the most challenging thing to figure out as a fitness professional. And that’s today’s Work IN. We are pulling back the curtain on how to price fitness services to attract clients AND so that you can avoid the 3 most common mistakes fit pros make: Under pricing, over pricing and NOT pricing their services. I’ve made them all. So this is gonna be fun!

Today I wanted to talk about money baggage. During our conversation last week Dennis brought up the point that a lot of how we treat money, how we feel about money and business and our behaviors around money are rooted in our childhood experiences or lack of experience and influenced by how we saw others handling money. That’s our money baggage. And that baggage can weigh us down and hold us back financially in both our professional and personal lives. It becomes a subconscious filter through which we make all our money decisions including how we save, how we spend, how we invest, IF we invest, and how we price our services.

So the question becomes what is the money baggage that we’re carrying around, how is it affecting our behavior and how do we let it go?

If we can change our beliefs about our own value, then we can change those beliefs industry wide. We can shift out of thinking about our skills as a hobby job and taking ourselves more seriously as fitness business professionals. addressing our money behaviors goes beyond simply setting up a spreadsheet or hiring a bookkeeper to do our taxes. My guest today is going to help us go deep into money mindset to stop sabotaging our own success. Dennis Harhalakis is a certified money coach and the founder of Cambridge money coaching.